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News & Updates

Everyone Has Leadership Potential: How to Identify and Nurture Leaders

March 17, 2026

At a time when only one in 50 accountants (2%) achieve partner status, it’s natural to wonder if there are certain personality traits that significantly improve, or detract, from reaching that lofty position. A recent study we conducted suggests the answer is ‘no’.

  • leadership
  • talent
  • map

Beyond Email: Using AI and Automation to Enhance Capacity

March 11, 2026

AI and automation can enable firms to provide more services for new and existing clients and — most important — reduce stress for all firm members while allowing them to take on more satisfying work.

  • ai
  • talent
  • technology

Better Together: How to Support and Strengthen a Multigenerational Workforce

March 09, 2026

By embracing generational differences, CPA firms can create stronger teams and a more resilient profession prepared for the future.

  • dei
  • leadership
  • talent
  • map

Can AI Lead to a Heavier Workload?

March 09, 2026

In the early days of artificial intelligence reshaping the way employees work, many find themselves facing a greater workload rather than a lessened one, according to a survey.

  • ai
  • talent
  • technology

When Does AI Assistance Undermine Learning?

March 03, 2026

Wharton research shows that giving learners on-demand AI assistance can erode practice, "productive struggle," and long-term skill growth — even when they know it harms their learning.

  • ai
  • talent
  • technology
  • map

Do Employee Bonuses Really Boost Performance — or Do They Quietly Undermine It?

February 19, 2026

Most accounting firms, especially partnership‑based firms, lean heavily on financial incentives to drive business development. But research shows financial incentives often change why people work, not how well they work.

  • talent
  • map

Closing the Skills Gap: The Profession Ready Initiative 

February 13, 2026

The accounting profession is sending a clear message on skills: workforce readiness at the early-career level has become a pivotal challenge as the business environment grows more complex and technology continues to reshape how CPAs work.  To address the skills gap, the American Institute of CPAs is launching an important effort to develop and strengthen young CPA talent: the Profession Ready Initiative.  

  • educator
  • talent

From Bias to Balance: Embedding Ethics Into the Performance Review Process

February 10, 2026

Performance reviews can affect culture, compensation, and careers. When ethics are integrated into a company’s performance review process, it encourages fairness and promotes positive employee behaviors.

  • ethics
  • talent

AI Hiring Is Now a Legal Risk -- What Employers Need to Know

February 09, 2026

AI in hiring has officially crossed a new threshold. On Jan. 21, 2026, a proposed class action lawsuit was filed in California against Eightfold AI, alleging that the company’s hiring algorithms were used to evaluate candidates without proper notice, transparency, or access,

  • ai
  • talent
  • technology
  • map

Is Remote Work Driving Performance Evaluation Bias?

January 28, 2026

A University of Illinois Urbana-Champaign study highlights how remote and hybrid workplace settings can create unintentional performance evaluation bias. Here’s what accounting firms can do to fix it.

  • talent

U.S. Accounting Undergrad Enrollment Rises for Third Year

January 21, 2026

Accounting undergraduate enrollment in U.S. colleges and universities rose for the third consecutive year in fall 2025, outpacing growth overall for undergraduate institutions, according to data from the National Student Clearinghouse.

  • educator
  • talent

Get Maximum Value From New Hires with Onboarding Best Practices

December 11, 2025

A formal, detailed onboarding process is key to helping an external hire add value quickly. Here are six steps to help create your own process.

  • talent
  • map

Beyond Summer Help: Creating Impactful Internship Programs

October 06, 2025

When designed with purpose, internship programs do more than provide seasonal help—they create a sustainable pipeline of future firm leaders.

  • talent
  • map
  • pipeline

Recruiting Talent From Alternative Sources

October 06, 2025

Some organizations are getting creative and tapping into alternative sources to find new accounting and finance talent. Here’s how you can fill critical roles with non-traditional candidates.

  • talent
  • map

Gen Z is Flocking to Accounting

September 25, 2025

The once-boring job of accounting is now being recognized by Gen Z for what it is: An amazing career with six-figure potential.

  • corporate finance
  • educator
  • talent
  • career
  • pipeline

MAP Survey Finds CPA Firm Starting Pay Is Rising

September 10, 2025

Lower starting salaries compared to those in other professions have long been seen as a challenge in recruiting students into the accounting talent pipeline. 2025 MAP Survey results released Wednesday show CPA firms are boosting compensation for new graduates.

  • educator
  • students
  • talent
  • map

CPA Licensing Changes Will Hit Half of All States by Year-End

August 28, 2025

While a growing band of states have passed new CPA licensure laws, employers, universities, students and regulators are just beginning to grapple with how the new rules will work.

  • students
  • talent
  • virginia
  • advocacy
  • pipeline

High School Outreach to Boost the Accounting Pipeline

August 28, 2025

Interactive presentations related to the students’ interests increased awareness and interest in the accounting field, as well as students’ understanding of the profession, their interest in pursuing an accounting degree, and their awareness of diverse career paths.

  • educator
  • talent

Young Employees are the Most Engaged, But Hard to Retain

August 06, 2025

Employees under the age of 25 are the most engaged and positive of all employee groups, but many in a recent global report don’t envision working at their organizations long term.

  • talent
  • young pros

VSCPA Educational Foundation awards a record $82,500 in accounting scholarships

June 09, 2025

For Immediate Release Julia Conlon, VSCPA (804) 612 -9450 jconlon@vscpa.com Richmond (June 9, 2025) — The Virginia Society of Public Accountants (VSCPA) Educational Foundation has awarded accounting students across the Commonwealth a record-breaking total of $82,500 in scholarships for the 2025–2026

  • press room
  • educator
  • students
  • talent
  • vscpa