E-Newsletter Advertising

The VSCPA offers two e-newsletter advertising options: Footnote and eDisclosures. Both e-newsletters are disseminated to VSCPA members once a month. See below for information on each option.

Footnote

The premier e-newsletter of the Virginia Society of CPAs, Footnote is published monthly and reaches approximately 12,000 CPAs and accounting professionals in private business, government, industry, education and public accounting.

Average open rate: 30–40 percent
Average clickthrough rate: 12 percent

Advertising spaces are on the right side of the editorial content. There are two primary spaces available at the top of the e-newsletter and two additional secondary spaces available. Placement is based on contract date.

See below for information on ad specifications and rates.

For more information, contact VSCPA Communications Manager Chip Knighton at [email protected] or (804) 612-9408.

Footnote Copy Protection Clause: Advertisers and advertising agencies assume liability for all content (including text) of advertisements. The Virginia Society of CPAs reserves the right to reject paid advertising that does not meet VSCPA qualifications or which may detract from its professional and ethical standards.

eDisclosures

Reach more than 11,000 financial professionals in Virginia by placing your banner ad in the VSCPA's monthly e-newsletter, eDisclosures. E-mailed each month to all VSCPA members, this HTML newsletter supplements the award-winning, bimonthly magazine, Disclosures. Members can count on additions to the news and feature articles in Disclosures as well as VSCPA news and announcements and practice- and industry-specific information.

Average open rate: 30–40 percent
Average click-through rate: 8 percent

See below for information on ad specifications and rates.

For more information, contact VSCPA Vice President of Strategy & Development Amy Mawyer at [email protected] or (804) 612-9422.

eDisclosures Copy Protection Clause: Advertisers and advertising agencies assume liability for all content (including text) of advertisements. The Virginia Society of CPAs reserves the right to reject paid advertising that does not meet VSCPA qualifications or which may detract from its professional and ethical standards.

Ad Specifications & Rates

Primary Placement: 12 months: $300 per month; 6 months — $325 per month; 3 months — $350 per month
Secondary Placement: 12 months — $160 per month; 6 months — $175 per month; 3 months — $200 per month

Ad Size: 216 W x 108 H

The VSCPA does not accept rotating or animated ads.

All ads must be received by the VSCPA at least two weeks prior to the insertion date. Footnote is sent on the third Tuesday of each month; eDisclosures is sent on the first Tuesday of each month. Ads received after 5 p.m. on the due dates cannot be guaranteed placement in a desired issue. It is the responsibility of the advertiser to get the logo/URL to the VSCPA on time. Advertisers who contract for space and do not provide logo/URL or cancel an ad after the respective monthly deadline will be billed for the space as specified in the contract.

For more information, contact VSCPA Vice President of Strategy & Development Amy Mawyer at [email protected] or (804) 612-9422.