Serena Fulton is a facilitator at Floricane, a Richmond-based consultancy focused on providing strategic planning and organizational change support for nonprofit organizations and mid-sized businesses across Central Virginia. Floricane's approach is customized to meet clients where they are and catalyze change that is aligned with an organization’s sense of purpose and possibility. Serena is currently managing a long-term change management contract with the Sheltering Arms Institute, a physical rehabilitation hospital opening in summer of 2020.
Prior to joining the Floricane team, Serena worked in the realms of non-profit management, coworking, entrepreneurship, therapy, and community development. Her focus has always been on helping individuals and organizations do their best work in the midst of change.