MenuClose
 Log Out
Cart 0 items
Site Search
Course Search

Surgent's Business Development for Accounting and Other Professionals

 Currently available
 
1.0
26 / S-60093
Registration is Open
Member Price
$49.00 Regular Registration
Your Price
$51.00 Regular Registration
Designed For:

Anyone in the accounting or financial services profession who seeks to understand how professionals and organizations successfully design and implement business development programs

Prerequisite:

General familiarity with accounting and business principles

To grow and succeed, accounting and finance professionals must have a workable business development plan - and execute it effectively. Business development plans serve as a road map for bringing new clients into an organization and keeping the clients you already have.This course provides a broad overview for successfully growing a business. Whether you are relatively new to your profession or a seasoned pro, this course will teach or remind you of the key strategies you need to utilize to expand your business. This course also addresses marketing fundamentals such as the establishment of referral sources, networking, publishing, and social media best practices.

Delivery Method: On-Demand Webcast
CPE Credit: Communications & marketing
Program Level: Basic

This course is being offered by a 3rd party vendor and will not be accessible on your My CPE page. Webinar access information will be emailed directly to you by Surgent McCoy.

Objectives

  • Understand the components of a successful marketing plan
  • Recognize website and social media marketing fundamentals
  • Be familiar with ways to expand a client base through networking and referral sources
  • Understand how online publications allow professionals to become thought leaders in their industry
  • Understand how professionals differentiate their practice in a crowded field of competitors

Advanced Preparation

None

Vendor

The Virginia Society of CPAs (VSCPA) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: NASBARegistry.org.

For more information regarding refund, complaint, program cancellation or other policies, visit our Registration Policies page or call (800) 733-8272.