Accounting firms today have unprecedented levels of opportunities. Tax reform is driving demand for tax planning services, and advisory fees are outpacing traditional compliance work in larger firms. Many firms recognize that implementing the latest technologies is key to winning their share of these new opportunities. That’s the right idea, but firm leaders need to be cautious about chasing after bright shiny objects when they see other firms doing exciting things. Here are four steps to ensure you’re implementing the right changes so you can see the return on investment in technology. Read more at CPA Practice Advisor.