VSCPA Image Campaign Advertising

The VSCPA image campaign is a year-round, statewide effort designed to capture the attention of business decision makers. The media traditionally used in our advertising campaign includes public radio, the state business magazine and local television.

Here's an overview of where the VSCPA's efforts to enhance awareness of CPA services and promote the profession can be seen and heard:

• Virginia Business Magazine: Virginia Business is Virginia’s premier monthly business magazine — serving the commonwealth’s top decision makers with vital business intelligence since 1986. Virginia Business reaches the “C-suite” of chairmen, CEOs, COOs, CFOs, CTOs and CMOs, as well as state and local government leaders throughout Virginia. The VSCPA places full page ads throughout the year promoting the services and value of Virginia CPAs.
• WWBT NBC12 TV: Each tax season, the VSCPA partners with NBC12 for the annual Tax Call-In Program and online Q&A program. The VSCPA purchases weekly 30-second spots on NBC12 from February to April during "The Today Show" to highlight the Call-In Program and the services of Virginia CPAs.

If you have any questions about the VSCPA Image Campaign, advertising or press releases or would like to volunteer as a speaker/media contact, contact VSCPA Public Relations Specialist Shawnte Reynolds at (804) 612-9424.